: Cooke Aquaculture Inc. and CEO Glenn Cooke featured on W Network's Undercover Boss Canada

September 28, 2012

On Thursday, September 27, Cooke Aquaculture Inc. and CEO Glenn Cooke were featured on W Network's Undercover Boss Canada.

Undercover Boss Canada follows executives as they leave the comfort of their top floor offices to go undercover on the ground floor. Each episode features an executive who is transformed into a frontline worker with a covert disguise and a convincing back story. Working alongside their employees, each “boss” embarks on an often emotional journey as they struggle to learn new skills not required at the CEO level and discover the effects their decisions have on others, the perception of the company and who the unsung heroes of their workforce are. Most importantly, they learn how to apply what they have gained from the experience – both for their company and for themselves.

Cooke Aquaculture Inc. is the largest fully integrated and independent salmon farming company in North America. A longtime client and friend of the firm, Glenn Cooke has been recognized for his achievements as a business leader, for his company’s research partnerships and contributions to the community. Glenn’s vision and business savvy have been acknowledged with a number of awards including being named as one of Atlantic Canada’s top 50 CEOs for several consecutive years. Under Glenn’s leadership, Cooke Aquaculture Inc. has repeatedly been named as one of the 50 Best Managed Companies in Canada.

To view the trailer, please visit the W Network website: 

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